Service Design Canada (SDC) is a national not-for-profit committed to building, connecting and promoting service design in Canada.

We’ve been their official design partner and honoured to produce the yearly conference identity and materials for their Service Design Conference. To emphasize the 2017 theme, Converge, we created an identity comprised of deconstructed typographic elements coming together in a variety of combinations. The theme of converging and assembling was carried through into the physical space with environmental graphics and a modular stage and venue installation which came together like puzzle pieces for quick, easy set-up and take-down.

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conference identity
marketing and social media assets
event collateral
environmental graphics
branded merchandise

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Event photography by Jennifer Rowsom